Change or Die

Warning: Don't Make Another New Year's Resolution Until You Read This.

Discover how to get a head start on your New Year's resolution, and make this the year it finally sticks.

If you're tired of starting over every year, this is for you.

You know how it goes.

January 1st. You promise yourself this is the year.
You buy the gym pass. You throw out the snacks. You download the app.

Week one feels great.
Week two, work gets busy.
Week three, someone brings donuts to work.

By February, it's over.
The gym pass sits in your wallet. The scale goes back in the closet.

And you tell yourself, "Next year."

But every year you wait, it gets harder.
Your back hurts a little more. Your clothes get a little tighter. Getting up off the floor takes a little longer.

You have a million problems until your health goes. Then you have one.

Most people quit for one reason. They do it alone.
No plan. No one checking in. No one to answer to.

So what if this year, you didn't wait for January?
And you didn't do it alone?

Introducing

The Change for Life Challenge

Round 1: December 1st to January 31st

Two months. Direct access to me. A group that won't let you quit.

We start on December 1st. While everyone else is waiting for January, you'll already be on your way.

Month 1: December

Your food.

We start in your kitchen. You'll learn what to buy, what to throw out, and how to read a label. Food is the main focus all month.

Month 2: January

Your training.

Now we train. You join my live online classes, with me coaching you. Simple workouts, built for real people.

You get me.

Got a question? Ask me, and I'll answer it.
Not sure what to eat? Ask me.
Had a bad day? Tell me, and I'll help you get back on track.
And we'll meet on live Zoom calls during the challenge.

Every answer comes from me, personally, every day of the challenge.

You get a group.

You'll be in a private group with people just like you, all starting on the same day.

You'll share your wins and cheer on theirs.
You can talk to each other, swap ideas and push each other on.
And on the days you want to quit, someone will be there to pull you back in.

By February 1st, you'll be eating right and training right.

This is how you make it stick.

And you'll be doing it with someone who knows exactly how you feel.

I've been where you are.

Michael Knight at 326 lbs
Before
Michael Knight today
Now

I once weighed 326 lbs.
The doctor gave me two years to live.

I lost 126 lbs. I'm 66 now, and I've spent the last 21 years helping people change their bodies and their lives.

  • Hollywood actor. Played Colonel Ivanov in Red Dawn.
  • A-list celebrity trainer. Trained Chris Hemsworth for Red Dawn.
  • Two-time world champion. Kettlebell world titles.
  • Pro athlete trainer. Detroit Red Wings.
  • TEDx speaker.
  • Author. Change or Die.
  • Gym owner. 21 years and counting.

If I can change, so can you.

Picture yourself on February 1st.

This time, you're still going.

  • You get down on the floor, and you get back up without help.

    Playing with your kids or grandkids. Fixing something under the sink. Your body does what you ask it to do.

  • You know what to buy, and what to leave on the shelf.

    No more guessing at the store. You walk in with a plan, and you walk out with food that works for you.

  • The number on the scale is finally moving the right way.

    You step on it and you smile. And week after week, it keeps going.

  • Your family notices.

    Your husband or wife sees it. Your kids see it. Your friends ask, "What are you doing?" And you get to tell them.

  • You never say "next year" again.

    No more waiting for Monday. No more "after the holidays." No more someday. This is the year it happens, and this time it sticks.

Real people. Real change.

From pro athletes to people just like you.

Kris Draper

Four Stanley Cups. Never seen anything like Mike.

"In 18 years playing with the Red Wings we clinched four Stanley Cups. I've seen it all, but Mike is like nothing you could imagine."
Kris DraperAssistant GM, Detroit Red Wings

Second to none.

"Mike Knight's commitment to the health and well being of everyone he meets is second to none."
Mike ModanoMike ModanoHockey Hall of Fame Inductee

In the best shape of his life at 49

"Mike will teach you and push you to achieve your goals. I'm 49 and I'm in the best shape of my life."
Ira NewbleIra NewbleRetired NBA Player

Took his game to the next level

"As a Detroit Lion, I thought I knew everything about workouts. Then I met Mike and he took my game to the next level."
Rob SimsRob SimsRetired NFL Player

Added 16 lbs of muscle at age 55

"I've been training with Mike Knight for over 13 years and continue to see incredible results! At 55, I achieved my best gains yet, adding 16 pounds of muscle while dropping 7 percentage points of body fat. Mike is extremely knowledgeable, dedicated, and genuinely committed to helping his clients live longer, healthier lives. Trust his process, put in the work, and you can be in the best shape of your life at any age! Highly recommend!"
Richard MandelRichard MandelCOO, Bedrock

Here's what you get when you join the waitlist

It's free, and it takes 30 seconds.

  • First in line for the challenge.

    When the doors open in late November, the waitlist hears first. Everyone else waits.

  • Free bonus: Chapter One of Change or Die, on video.

    Watch me tell the story of how I went from 326 lbs and two years to live to where I am today. I'll send it to you as soon as it's ready.

  • My emails.

    Real talk on food, health and getting your life back. Straight to your inbox.

Round 1 runs once.

December 1st to January 31st. When it starts, the doors close until Round 2.

Here's how to save your spot

  1. 1. Type your first name and email below.
  2. 2. Click "Join the waitlist."
  3. 3. That's it. You're on the list, and you'll hear from me soon.

Free to join. You'll get my emails too. Unsubscribe any time.

Or you can wait.

Next January comes around.
You make the same promise.
You buy the same gym pass.
And by February, it's over again.

Another year older. Another year heavier. Another year of "next year."

Your health won't wait for you to be ready.

Change or die.

It's your call.

See you on December 1st,

Michael Knight

P.S. The waitlist is free and takes 30 seconds. When the doors open in late November, the waitlist hears first. Round 1 starts December 1st, and the doors close when it does.

P.P.S. When you join, you also get Chapter One of my book on video, free, as soon as it's ready.

Round 1 starts in:

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